Q: As we near the end of the calendar year, what marketing-related items should I work on next year?
By Garry Hojan Our Solution I’ll get to the answer to the question in a minute, first I’d like to speak to marketing in general. Perceptions of marketing range the gamut from “we don’t do any marketing,” “we’ve grown through word of mouth,” “marketing is just so people don’t think we’ve disappeared,” to a “no […]